DTM Forum

The 2016 Dream Together Seoul Forum was held on October 28th, 2016 at The Plaza Hotel in Korea. This forum was prepared to discuss sports vision for ethical sport management with the topic, “Ethics in Sport Management”. The forum also intended to celebrate its fourth year of launching the Dream Together Master Program. The Dream Together Master Program is a full scholarship graduate program funded by the Korean Ministry of Culture, Sports and Tourism (MCST) and the Korea Sports Promotion Foundation (KSPO), using the national sports promotional funds that aim to educate next generation sport administrators as a part of the national project to contribute to international sport development.

Experts from the field of sport development participated as speakers of the ‘2016 Dream Together Seoul Forum’. They included Dr. François Carrard, Chairman of Fédération Internationale de Football Association (FIFA) Reform Committee; Mr. Michael Chambers, Chairman of Association of National Olympic Committees (ANOC) Legal Commission; Prof. Stefan Szymanski, Professor of University of Michigan; Ms. Sylvia Schenk, Chair of the Working Group on Sport in Transparency International Germany (TI); Mr. David Howman, Former Director-General of World Anti-Doping Agency (WADA).


Welcoming Remarks from Prof. Chanwook Park, Executive Vice President of Seoul National University


Kenote Speaker, Dr. François Carrard of Chairman of Fédération Internationale de Football Association (FIFA) Reform Committee

Director opened the special occasion by welcoming and introducing the aim and intention of the 2016 Dream Together Seoul Forum.

Dr. François Carrard started the forum with the keynote, ‘Transparency in Sport Governance.’ He explained that sport has an educational value and a fundamental, moral, and ethical basis. And there should be transparency in the election and decision-making process. Also, he emphasized that the sport must be transparent and fun. Mr. Michael Chambers presented on the topic of ‘Integrity and Ethics in Sport.’ He mentioned in his presentation that coaches play important roles in improving young athletes’ ethical manners. He concluded by saying the leaders have to be fully committed to transparency. His presentation was then followed by Mr. David Howman with the topic of ‘Challenges to the Integrity of Sport.’ He shared his thoughts on injudicious doping and its allied activities, and mentioned that people must be aware of athletes’ rights for clean athletes.


Director Kihan Kim delivering the appreciation plaque to Mr. David Howman Former Director-General of WADA


Special Performance, Korean Traditional Dance

After a short coffee break, the forum continued with two additional lectures on ethics in sport management. Professor Stefan Szymanski delivered his speech on ‘The Bidding Process for the Sports Mega-Events and Corruption Issues.’ He argued that the problem of corruption in sports arises in governments. He further elaborated that the global governing bodies are often involved in corruption scandal because the functions and forms of global governing bodies in sport are similar to the function of national governments. The last lecturer, Ms. Sylvia Schenk presented under the topic of ‘Anti-Corruption Movement in German Sport and Prevention in Match-Fixing’. She shared her insights on anti-corruption movement and provided a future direction in this field by emphasizing the roles of influential sport organizations should be critical for clean sport and sport development.

Finally, Professor Lisa Delpy Neirotti, who is a director of the Sport Management program and an associate professor in the department of sport, event, and tourism management at the George Washington University, graciously led the panel discussion with all of the forum speakers. Two students from the Dream Together Master Program, Dominic Kankam, former Ghana Sports Development Officer in National Sports Authority and Benazir Meera, former athlete of the India National Short Track Team, also joined the panel discussion. The panel discussion covered a wide range of topics related to ethics in sports, including the good sport governance, recent scandal in sport field, and women leadership position in sport. An active discussion was made between the penalist and forum audience.

More than 210 elites around the world and students from the university attended the forum. The forum was even brightened with the participation of alumni and guests from 2016 Dream Together Master Plus : Alumni Reunion. The attendees were able to obtain extensive information about ethics in sport management and also about the Dream Together Master Program. The forum received positive feedback from most of its participants.


The 2016 Dream Together Master Seoul Forum video clip is available online. Please search “SNU DTM FORUM” in https://www.youtube.com/channel/UCH51kwMWyGSn9m0WCBDtT0w